3 Must-Reads: Perfecting Your LinkedIn Marketing

At Dasheroo we’re committed to finding the very best information for you to grow, manage and measure your business so this week we thought a great focus would be LinkedIn marketing. Here are 3 great articles we found that we took away some great points from.

8 LinkedIn Marketing Tips from the ExpertsSocial Media Examiner article

Cindy King gathered the LinkedIn Marketing experts for this Social Media Examiner eye-popping article. We personally like this tip from Stephanie Sammons; “Develop Authority with LinkedIn’s Publishing Platform” We’re beginning to do that with John’s “Startup Lessons Learned” weekly series and it’s getting some traction!

 

8 LinkedIn Metrics to Keep Your Eye OnLinkedInto Business article

Viveka von Rosen wrote this nice piece breaking down each metric, what you need to watch and what you might need to change.

 

Duct Tape Marketing ArticleProspecting on LinkedIn: 3 Easy Steps to Finding Your Ideal Clients

Jean Harrison wrote a guest post for John Jantsch over at Duct Tape Marketing which we thought was pretty cool. We love her idea that “it’s not simply a numbers game where you go through and collect as many names as you can in order to blast them with sales pitches. Rather, it’s a slow moving process of building meaningful connections with targeted prospects.”