Track Our Startup: New Release Next Week + New Users!

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We’ve got a lot going on at Dasheroo that we’re pretty excited about. We’re aiming to give you the best dashboard experience ever!

Release 27

All heads down on releasing a bunch of releases over the next few weeks. A few of the features include new Insights for Google Adwords, Facebook Ads and Instagram. We’re also getting ready to announce a new SendGrid integration plus a whole lot more.

We’ve actually released a few of these already “behind edge.” All that means to us is that it’s part of the live code so we can see that it actually works with our existing code, but users can’t see it yet until the rest of the release is ready to go.

Court our stud QA engineer and Nivi our awesome Product Manager have been killing themselves to get this out, thanks guys.

We’re hoping to get this live by next week, cross your fingers for us!

New Users!Dasheroo dashboard - SEO

We’ve been inching up the SEO scale for some pretty cool keywords. We use SEM Rush to track this. It’s pretty cool.

You can see from the image on the right that we’re in pretty good shape for Instagram keywords (page 1!) and climbing for “Twitter” and “KPI”. And they get a ton of search volume…woohoo!

Dasheroo dashboard feature requests

Our Zapier announcement continues to give us a ton of new users, and a lot of new integration requests. Check this out -> this was just in one hour. Alf has been BUSY!

Mimi our Sales Director is doing a killer job closing deals. She’s already at 6 deals for the month which we love. Dasheroo dashboard - Hot leadsAnd tons of leads have been showing up at our site. Check this out -> this was just in the last 5 days.

James has been busy with scaling our product so that it supports all of these awesome users and their dashboards!

 

 

Instagram Analytics: 3 KPIs to Focus On

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In the early days of Instagram, this social media platform was often overshadowed by Twitter and Facebook. Those days have come and gone, as the photo-sharing social networking service is now a major player in this space. For this reason, a concentration on Instagram analytics is a must.

Consider the following (statistics courtesy of Instagram):

  • More than 400 million monthly actives.
  • 3.5 billion likes every day.
  • An average of 80 million photos shared every day.

So, what does all this mean? In short, you should be using Instagram as a marketing tool. As you develop a strategy for driving traffic and increasing brand awareness, make sure you have a plan for tracking results and examining data.

Here are three data points to track:

1. Number of Followers

This is no different than other social media sites. The more followers you have the greater your reach.

At first, follower growth may be slow. But as long as you are seeing an upward trend, you should be happy with the results.

2. Highest Engagement

What types of posts receive the most engagement? This includes both “likes” and “comments.”

Knowing the answer to this question allows you to create more targeted Instagram updates in the future. For example, you may find that your audience enjoys photos of your newest products. In this case, you want to focus more time and energy on these types of updates.

3. Posts

Instagram is not a social media platform you use today and revisit in a week or so. Regular updates, day in and day out, will increase your number of followers while also boosting engagement.

By tracking data related to each update, you get an inside view of what works, what doesn’t, when to post, and much more.

Final Word

With many of the top brands developing a strong Instagram marketing strategy, you should consider doing the same. This could give you a leg up on the competition. Just make sure you have a system in place for tracking your Instagram analytics.

P.S. Do you have your Instagram analytics dashboard yet? At Dasheroo it’s free!

Show Hundreds of New KPIs In Your Dashboard With Zapier

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How many apps do you use to run your business? If you’re like most companies the answer is: “lots!” The obvious challenge is keeping track of everything going on across Google Analytics, Facebook, MailChimp and the dozens of other apps that you use. Who has time to log into all those separate apps each day?

Dasheroo was created to help you visualize and monitor your sales and marketing key performance indicators — all in one place, all on one dashboard.

Today we’re excited to announce our integration with Zapier! In addition to the existing apps we already connect to, now you can access hundreds of additional apps from the Zapier platform to create truly customized dashboards for your business. Best of all? It’s free!

So what kind of things can you track with Zapier and Dasheroo? Glad you asked. Here are just a few ways to create a slick KPI dashboard in minutes:

  • Track new Zendesk tickets coming into your support queue
  • Track new Pipedrive deals in the past 30 days
  • Track daily QuickBooks Online payments
  • Track new Insightly lead growth over time
  • Track inbound call volume from CallTrackingMetrics
  • And so much more!

So if you’re looking for a quick and easy way to track all of your important business metrics in one spot, Dasheroo is just the app for you. Come check us out today.

VIDEO: How to View a Dasheroo Dashboard in Salesforce

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Need to view your dashboard in your Salesforce account? No problem! Alf our co-founder and VP of Customer Success is at it again, creating amazing videos helping you get the most out of your Dasheroo experience. This video in particular guides you through the set up process of how to view Dasheroo dashboards right inside your Salesforce account under its own tab.

Once again, this video is fantastically personal with the mellow sound of Alf’s voice.

Dasheroo Dashboard Set-Up for Salesforce.com

Alf, thanks for helping everyone make the absolute most our of Dasheroo!

Track Our Startup: Talking to Customers Gives Us Clarity

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Dasheroo talks to customers about dashboards

Josh’s feedback from talking to customers.

Lately we’ve been questioning the dashboard roadmap we laid out a half year ago to see if it matches where we’re at as a company now,which is a very different place! So Josh took to the phone (huh?) to actually talk to a variety of our customers to see who they are and what they’re trying to accomplish with their business and Dasheroo.

He specifically asked them about their current experience, what they liked and what they thought we needed to fix. And then asked them what they’d like to see in the future with Dasheroo. Of course these users were engaged enough with our product to actually spend time talking to us so next steps would probably be to try to get the users that are not engaged with Dasheroo to find out why and what they’d like to see. But it’s been a great eye-opening experience! Thanks Josh!

Dasheroo Dashboards - Google Analytics traffic

We’re so close, check out our Dasheroo dashboard for Google Sessions. Isn’t it pretty?

We’re a step closer to enabling users to push a dashboard into Google Drive. This is a real time-saver for people who copy and paste a bunch of data!

We got a nice mention inn Marketers Paradise, 7 Marketing Tools You Should Try This Week. Thanks guys!

Our Trek to 1000 Google Sessions/Day!
Our organic channel (search) traffic has been on fire since we really started paying mind to it last year. As a result it’s doubled in just a few months! Direct channel traffic has been growing like crazy too. Since we don’t spend an ad dollars (just a few on Facebook) these two channels growing is exactly what we need to see, great word of mouth! We’re almost there, last Monday we hit 937 sessions (visits) and based on our 10% conversion rate we’ll almost hit 100 new users in a day. Woohooo! Great job, great product, great sales, great marketing.