In an effort to get you all that you need to track important metrics for your business we’re scouring the social media marketing sphere for articles we think are important. Here are our 3 must reads:
LinkedIn Unveils Analytics for publishing Long Forms on LinkedIn
LinkedIn is constantly changing the access they give companies like Dasheroo access to their API so we can get data for your business dashboards. They’ve actually made a recent change that’s going to affect some of the data we present for your personal stats. Either way, we love LinkedIn and think it’s important for you to know the data that you can get.
Image courtesy David Petherick.
++ In this article, David Petherick steps you through all of the nifty things you can see if you’re publishing long form posts to LinkedIn. Ask the folks at LI if Dasheroo can get access to this data for ya 
++ In this article on Linked into Business, author John White takes us through how to get your LInkedIn long form posts to show up in Google Search.
10 Ways to Use One Piece of Content
Now we’re huge on content marketing. Why? We believe in developing relationships with our users and readers and we have some really great knowledge of what we do and what we’re passionate about. This builds trust with our followers. So John Jantsch over at Duct Tape Marketing posted this beauty this week and we couldn’t agree more.
++ In this article it starts with a simple blog post as a lead generator, and he turns it in to 9 more ways to use that same piece of content to reach different audiences. Brilliant John, brilliant.
How to Clean Up Your Content for More Credibility
We love short easy-to-understand articles where we get sheer takeaways we can put to work quickly and this article does just that!
++ Thanks to Hillary Byers who wrote this gem for Convince & Convert, we’ll be taking a keen look at our own content for readability, SEO and overall quality.
Happy reading!