Track Our Startup: We Appointed Amazing Advisors + Hired Awesome People

This past week a bunch of us have been traveling. What you might not know is that we’re a distributed company which to us means, get your sh*t done from anywhere, anytime. If you’re committing to it, just get it done. So Josh is in SoCal, I was in the Caribbean. James has his growing (and awesome) team in Austin where our only office is. But you know what? We got our sh*t done. Here’s the proof!

New Advisory Board

Walter Kortschak and John Jantsch, Dasheroo's new board of advisors.We were super excited to announce two new amazing people that joined team Dasheroo as advisory board members. We think it’s pretty important to surround ourselves with people way smarter and more experienced than us and these guys kill it!

Walter Kortschak has been around the tech block here in the Silicon Valley, he’s a technology venture investor who joined Summit Partners in 1989 and is the founder of Kortschak Investments. He’s invested in a ton of amazing companies himself, even little ol’ Dasheroo! Walter knows how tech companies go from zero to hero and will certainly provide amazing guidance to help us get to where we need to be.

John Jantsch is no stranger to the small business market as the guru behind Duct Tape Marketing. John gives us so much information on what the small businesses need to make molehills outta the mountains of data in front of them. He’s talking to them all the time and giving them recommendations for how to market their business, and how to better market ours too!

Welcome aboard guys!

Apps We’ve Been Working On

Eventbrite business dashboards are almost ready for primetime! It has been “bugging” (pun intended) us a bit but we’re almost there. We’ve also been working hard on our next app which is GetResponse to round out the sea of email marketing providers we connect with, since all of you use one provider or another.

As you know billing has been the bane of a few of our existences around the halls of Dasheroo; we’re looking at July to pull that puppy over the finish line.

Hiring

Who says the summer is slow? On Monday, two new folks joined Team Dasheroo! We hired Nivi Kumar as Sr. Product Manager who Nivi Kumar and Alex Lau, new Dasheroo people!resides here in the Bay Area. She’ll help Josh with amping up the number of applications we connect with and ultimately allowing any developer in the world to connect to any app in the world right in Dasheroo. That is our how-we’re-going-to-grow-a-developer-community-so-you-have-more-apps-than-you-know-what-to-do-with strategy. And if you’re a developer you’re going to love what we’re building and what Nivi is going to provide. We also hired Alex Lau who is a rockstar engineer to add to our crowded Austin office! He’ll be working on building out awesome new features and functionality to make sure you get the most value from your business dashboards.

We’ve got a few more awesome folks in the hopper that will help us get to our goal of 30,000 users by the end of the year. Can you help us get that many? You bet! Tell your friends about us because we don’t want to spend on ads.

Spending

Since we haven’t really talk about this it’s time we should. We’re tracking to our forecast, another reason we love monthly board meetings. Even though we’ve been hiring a tiny bit ahead of the curve, we firmly believe that if you’ve got someone who is good, bring them on and they’ll pay for themselves. Close to 90% of our budget has been on people, which is exactly what we wanted, so THERE Google Adwords :-)

Up Next?

  • App integrations in product planning: billing & e-commerce providers!
  • Getting training together as we bring new people on. We love training stuff!
  • May need a new office in Austin, we grew fast.
  • Working up a marketing plan to support user growth.

I’m sure there’s more, but we gotta get back to work.